Mission and Vision

Vision

A popular movement aligned around a common narrative to bring America toward true democracy that is multi-racial and reflective of the people.

Mission

Through strategic research and messaging, and informed by deep partnerships, we facilitate research and communications alignment to help the progressive movement bring America toward true democracy that is multi-racial and reflective of the people.

Theory of change

At RC, we:

• conduct strategic, novel, and innovative public opinion research,
• develop and disseminate winning messaging guidance,
• and build community for sharing research and facilitating messaging alignment

So that:

• the progressive ecosystem is well-equipped with the research it needs to win elections, defeat the rising authoritarian tide, and bring America toward a true democracy that is multi-racial and reflective.
• the progressive ecosystem’s message is able to break through the noise and win the narrative against the opposition.